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The frequent changes in today’s context (consumer’s needs, competitors, price of raw materials, legal constraints, CAP changes, sustainable development) leave managers of Very Small Enterprises (VSEs), especially those from the rural and agricultural sector, facing uncertainty and Strategy problems. Thus, the sustainability of the VSEs and their region is challenged. The STRAT-Training project aims to develop a Strategy to help VSEs respond to this context.

Currently, training organisations in Europe which train advisers working with VSEs do not offer specific training in Strategy. VSE managers also tend to be very wary about applying management techniques and they are therefore left with no structured support to deal with the constantly changing context and to take into account Sustainable Development.

Today, VSEs are finding themselves in serious financial situations without knowing why. Strategy can prepare VSEs to face these different problems. It is the only method for making decisions in the medium term for VSEs. There has been some innovative work in VSE management but there is no complete Strategy training for VSE managers which brings together the previous work and includes sustainability.

Therefore, the partners of STRAT-Training feel that a wider (transnational) level is necessary to share their tools, methods and techniques in order to benefit of each other. Partners want to contribute to a new programme which can receive an ECVET qualification so that training organisations and Trainers from across Europe may obtain the complete and tested training contents for sustainable Strategy management support for VSEs.


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